...Well we told you that our SFR Cosmics would be hitting the X Factor stage at the weekend and we weren't lying.
The skates were customised by our team with translucent flashing wheels, and then painted by the X Factor team in fluorescent paint. They were part of Christopher Malony's performance of Irene Cara's What A Feeling, giving the ultimate 80's vibe after he walked out from a giant ghetto blaster!
For those of you who missed it, or just want to see it again, here is Christopher's performance:
To get you into the festive spirit and to add a fun reason to get out in the cold, many outdoor ice rinks have been popping up all over the country.
Top Sante magazine have featured our fabulous Glitra Ice Skates and shared some great reasons why you might want to opt for your own pair, rather than hiring. Just look how pretty they are!
Be sure to check it out! Grab your copy at all good newsagents or go online http://www.topsante.co.uk for more information.
You may remember Kate Middleton being all over the papers in 2008 having organised a charity Roller Disco. If you take a closer look you will see she was wearing a pair of SFR Phoenix Pinks.
Thursday 31 May 2012
SFR Archives - SFR skates at the Renaissance Rooms in Vauxhall.
One of the most well known venues for Roller Disco is the Renaissance Rooms in Vauxhall. They are fully equiped with a large range of SFR skates and protective gear. As you can see below.
Rebelicious magazine recently featured an article on the come back of roller skating with models Vicki Blatchley and Cervena Fox wearing our SFR Rio Roller Skates! Click to view the issue. Read on for a quick extract followed by the full article plus a behind the scenes video!
"SFR have been making skates since roller skating's rise alongside sweat bands, tube socks and Farrah Fawcett's hair. Since the retro comeback of the last few years, SFR Rio Skates have dominated the UK roller skate scene, being the first choice for anyone wanting to grab a boom box, slip on some leg warmings andhave some nostalgic florescent fun with their friends..." Click to enlarge for the full article...
Last year saw Lucozade's "YES! Campaign" which included a photoshoot, in Venice Beach California, with a couple of pairs of painted SFR Sovereign Skates.